The Creative Age
http://www.rotman.utoronto.ca/pdf/Rotman_spring06.pdf (5.61MB)
4 Designing in Hostile Territory
Even in seemingly ‘hostile’ territory, design thinking can prosper – if managers embrace the challenge by using some of the techniques from the designer’s toolbox.
By Roger Martin
10 Interview with a Creativity Guru: Richard Florida
The best-selling author talks about why creative capital is drawn to certain places, the fate of ‘second-tier’ cities, and the dangers of our increasingly ‘spikey’ world.
By Karen Christensen
14 If Managers Thought Like Designers
Design has been hailed as the ‘secret weapon’ for competition in the 21st century. Here are ten things managers would do differently if they took design seriously.
By Jeanne Liedtka
20 Managing Creativity
Creative enterprises bring together the contributions of a vast number of people,
making the effective management of creativity a critical skill.
By Yoram Wind
24 Turning Design Thinking into Design Doing
Follow these simple guidelines and your organization will be better equipped to
translate inspiration into implementation.
By Heather Fraser
30 The Ten Faces of Innovation
World-renowned design firm IDEO has developed ten roles that people can play
to foster innovation and drive creativity throughout an organization.
By Tom Kelley
34 The Importance of Forgetting, Borrowing and Learning for
Strategic Experiments
New ventures must be designed so that they can forget, borrow and learn from
the core company.
By Vijay Govindarajan and Chris Trimble
39 Emotion and Creativity at Work
A look at how emotional experiences in the flow of our daily work lives relate to creative thinking on the job.
By Teresa Amabile, Sigal Barsade, Jennifer Mueller, and Barry Staw
44 Maximizing Productivity in Diverse Teams
To better understand how diversity influences teams, we must first examine how different types of diversity relate to information use.
By Kristina Dahlin, Laurie Weingart and Pamela Hinds
50 Design Matters for Management
A design attitude toward problem solving can help put better ideas and alternatives on the table for analytic consideration and quantitative assessment.
By Richard Boland Jr. and Fred Collapy
54 The Creative Mind: Myths and Mechanisms
Cognitive scientist Margaret Boden discusses different types of creativity, and how we can combat the natural limits of our mental maps.
By Karen Christensen