FastCompany – Innovation
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Designing Innovationby Jennifer Reingold  May 2005 
In this extended edited interview transcript, Procter & Gamble CEO
A.G. Lafley expands on why design is important, how to incorporate it into your organization, and the value of partnerships.
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Fast Track Leadership Surveyby Our Staff  February 2005 
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... s So Smart...Steve Jobs, Apple, and the Limits of Innovationby Carleen Hawn  January 2004 
The battle over digital music is just another verse in Apple's sad song: This astonishingly imaginative company keeps getting muscled out of markets it creates. So what does Apple have to tell us about innovation?
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Excerpt: In the Bubbleby Our Staff  March 2005 
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Feedbackby Fast Company Staff  August 2005 
Letters. Updates. Advice.
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A Jones for Designby Chuck Salter  May 2005 
Whirlpool's design chief Chuck Jones talks to Fast Company about the business case for smart design, the benefits of making customers squirm, and bringing emotion to an emotionless product -- a washing machine.
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Fast Talk: The Innovation Conversationby Polly LaBarre and Alan M. Webber, moderators  July 2001 
Start with a conversation. Bring together 10 forward-looking business leaders -- visionaries in technology, video games, retail, hospitality, finance, and design. Add pressure and limit time to 90 minutes. What do you get? Instant innovation!
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The Best Things in Life Are Freeby Seth Godin  June 2004 
In an excerpt from his new book, 
Free Prize Inside!, Seth Godin shows how anyone can champion new ideas.
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Fast Company  The Best Things in Life Are Freeby Our Staff  June 2004 
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Masters of Designby Fast Company  May 2005 
Want to innovate? Want to forge lasting connections with customers? Want to outflank competitors? Want to grow? The creative and incisive folks featured in our second annual report on the Masters of Design have a lot to teach you.
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More from the Mentors to the Mastersby Fast Company Staff  June 2005 
Design ideas and insights from the six-person, all-star jury -- drawn from academia, business, and design -- who helped select this year's masters.
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The Masters of Designby Fast Company Staff  June 2005 
If you're leading a team or mapping out a strategy -- if you're trying to solve a problem -- you're engaging in design. And the creative folks featured in our second annual celebration of design's best and brightest have a lot to teach you.
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Design Resource Centerby Peter Lawrence  October 2005
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The Proto Projectby Michael Schrage  May 1999 
To learn how to innovate, learn how to prototype. Here's how Microsoft and Boeing make their projects go Wow!
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What P&G Knows About the Power of Designby Jennifer Reingold  June 2005 
Your products run for election every day, says Procter & Gamble CEO A.G. Lafley. And good design is critical to winning the campaign.
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They Have a Better Idea ... Do You?by Anna Muoio  August/September 1997 
Unit of One
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Strategy by Designby Tim Brown  June 2005 
In order to do a better job of developing, communicating, and pursuing a strategy, the head of Ideo says, you need to learn to think like a designer. Here's his five-point plan for how to make the leap.
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Innovation Now!by Gary Hamel  December 2002 
Conventional wisdom says to get back to basics. Conventional wisdom says to cut costs. Conventional wisdom is doomed. The winners are the innovators who are making bold thinking an everyday part of doing business.
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Whirlpool Finds Its Coolby Chuck Salter  June 2005 
To understand what good design can do for the bottom line, check out how Chuck Jones has revved up the sleepy, boring world of refrigerators and washers.
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The Interpreterby Jennifer Reingold  June 2005 
Claudia Kotchka glides from the design world to the business world and back with ease. Now she has to teach 110,000 employees at Procter & Gamble to do the same thing.
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Design to Improve Lifeby Peter Lawrence  October 2005 
Can innovative design ideas help people all over the world? These award-winning projects from the INDEX:2005 summit may just do so.
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Calling for a Renewable Futureby Ian Wylie  May 2003 
How Nokia has tackled the ultimate creative act: building innovation into the company's culture.
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Masters of Designby Bill Breen  June 2004 
No matter what you do for a living, design matters. Meet and learn from 20 visionary men and women who are using design to create not just new products, but new ways of working, leading, and seeing.
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The 25 Top Jobs for 2005by Matt Quinn  January 2005 
What are the best jobs to pursue for the next five years? Fast Company draws on the work of the Bureau of Labor Statistics and an innovation expert to tap the top jobs.
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Here's an Idea!by Jill Rosenfeld  April 2000 
Unit of One