Brand-driven Innovation
Brand-driven Innovation
Brand Driven Innovation: fullfilling brand promise through new product development, by Erik Roscam Abbing MSc. (pp151, 9.79MB)
Brand & Product Strategy lecture
Dowload the presentation here.
design thinking
http://www.odannyboy.com/blog/new_archives/2005/03/thinking_about.html
Thinking About Design Thinking
http://www.stanford.edu/group/dschool/
The Information of the Future
Review: Bruce Sterling's Shaping Things
A Definition of Interaction Design
Design Egomaniacs
Brand Driven Innovation: fullfilling brand promise through new product development, by Erik Roscam Abbing MSc. (pp151, 9.79MB)
Brand & Product Strategy lecture
Dowload the presentation here.
design thinking
http://www.odannyboy.com/blog/new_archives/2005/03/thinking_about.html
Thinking About Design Thinking
http://www.stanford.edu/group/dschool/
The Information of the Future
Review: Bruce Sterling's Shaping Things
A Definition of Interaction Design
Design Egomaniacs
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