Managing Innovative Thinking + Design

Monday, August 28, 2006

IDSA -- Innovation

Innovation: Summer 2006

Innovation, IDSA's quarterly design journal.
Selected articles from the current issue are available in PDF below.

From the Editor
Mark Dziersk, FIDSA, Executive Editor of Innovation, Senior Vice President of Herbst Lazar Bell, Inc.

Digital Ethnography: Sparking Brilliant Innovation
Darrel Rhea, IDSA, CEO, Cheskin, and Lisa Leckle, account management director, Cheskin

Market Research Today: How to Stay on Target
Forrest Elizabeth Folsom, marketing communications manager, Herbst LaZar Bell, Inc.

A Visit with the Chair Man
Bruce Sterling, novelist, journalist, columnist for Wired magazine and the former Visionary in Residence at the Art Center College of Design.

INNOVATION INDEX
A Searchable Index of Innovation article subjects from 1981 to 2005.

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